
Product managers are now builders. Discover how one PM launched a real product for paying customers in just 30 days, leveraging AI and strategic thinking. Learn the critical steps, common pitfalls, and actionable rules to transform your product development.
Trust your AI?
Trust and behavior change
Don't undervalue your expertise!
AI + scheduling = success?
Value vs. Pain: The Test
Unbelievable results!
Are customers missing out?
Unlock hidden potential!
40% conversion boost
Focus on the outcome!
Challenge your assumptions
The post-trial secret
SaaS is on its way out
SaaS to license shift
AI isn't just a tool.
Predict future growth!
Trust is everything!
Massive conversion rate jump.
Explore all sessions, quotes, and moments organized by theme.





















“The data tells us 'what,' but it doesn't tell us 'why.' And there's a whole world of what they tried and didn't succeed at that we won't get from the data.”

















Trust your AI?
Data you already have!
AI for partnerships!
Design your output first!
Beyond the numbers!
Excel's secret power!
Trust and behavior change
Users want more AI!
Observe, don't just ask!
AI's 3 problem-solving modes
Avoid the MVP trap!
Talk to everyone!
Team readiness is key!
In the fast-paced world of startups, product leaders often face a unique challenge: developing bespoke 'one-off' solutions for a single, strategic client. While these opportunities promise significant growth, they also carry substantial risks. Nir Galon, CPO at Green and a veteran in FinTech product management, delves into this complex dilemma, offering a framework for making informed decisions and navigating the treacherous waters of client-specific development.

In the dynamic world of product development, the path to innovation is rarely straightforward. Liat Peled, VP Product at Pango, recently shared a compelling case study on how her team navigated the complexities of urban parking, leveraging AI and a redefined approach to the Minimum Viable Product (MVP) to deliver a truly impactful solution. The story of Pango's sign scanning feature offers valuable lessons for product managers striving to solve 'unsolvable' problems.

The landscape of product management is undergoing a significant transformation. No longer confined to strategic planning, product managers are increasingly expected to be "builders" capable of taking a product from conception to market. Ran Erez, a product leader, embarked on a challenging 30-day project to demonstrate this shift, aiming to build a real product for paying customers using AI tools, all while dedicating just one hour a day.

In an era where AI is rapidly reshaping industries, the challenge of integrating advanced technology into legacy companies, especially in sectors like luxury retail, presents a unique set of hurdles. This case study delves into the strategic deployment of AI within Tollmans, a high-end furniture retailer, highlighting the meticulous process of identifying needs, overcoming cultural resistance, and proving tangible value.

In today's hyper-accelerated market, product managers often find themselves at a crossroads: either conduct deep, time-consuming qualitative analysis or move quickly with superficial, gut-instinct decisions. Chen Eperman Kor, Senior Product Manager at Lightrun, shares a groundbreaking approach to overcome this challenge, demonstrating how AI can revolutionize the way product teams understand user behavior and drive strategic growth.